Meet our people

Lara Erdtsieck

After obtaining my law degree I started my career at PwC as consultant. It was not long until I realized that I thrive in a role that combines human capital and commerce. So a switch to an international executive search firm was obvious.

In 2007 I joined Fairlane; which was then in the process of becoming the market leader in recruitment of consultants. The intersection of executive search and consulting was a perfect combination. In the years that followed I naturally grew into the partnership and developed our business in the corporate finance space (M&A, restructuring, transaction services).

After the takeover of Fairlane by Badenoch & Clark I was responsible for the Dutch office from 2019 until 2022, with strong emphasis on people management, talent development, and business development. A great experience with an even greater team. 

In 2022 I decided that life as an entrepreneur suits me best. At EVVL I get to work with my former partners on the most challenging search projects. What’s not to love?  

Feel free to reach out to me through:  

Henk-Jan Vrieling

I have a degree in psychology and a strong motivation for aligning ambitions. Of people, teams and organisations. Connecting the dots so to say.

Started my career developing management assessments for one of the leading assessment companies in The Netherlands, but came to the conclusion that I needed to be in actual contact with people in order to really have an impact. So I joined Fairlane and got what I wished for: in the course of time I have met countless truly inspiring people.

Since 2006 I have extensive experience and trackrecord in executive and professional search, team transfers and helping to compose winning teams for our clients. I became partner and played a big part in selling our company in 2017. And during the subsequent integration in the following years. Which obviously was a big challenge.

In 2021 -after careful internal soul searching-  I realized that a free role fits me best. This leaves me plenty opportunity to combine my activities as an investor with fully dedicated focus on sustainable career moves.

Feel free to reach out to me through:

Frank van Loon 

Started Fairlane in 2000, after studying Business Administration and working as a consultant for a couple of years. With a close network of dozens of extraordinary consultingfirms we obtained the leading role in recruitment of consultants in The Netherlands. After we sold Fairlane to Badenoch & Clark in 2017, I was appointed MD for the combined companies.

In 2019 I felt my work was done and enjoyed an almost embarrasingly long time off before embarking on a new adventure: investing in early-stage companies and helping them with commercial and/or organizational growth challenges. A fun and very fullfilling activity that accounts for roughly 1/3 of my time.

In 2020 I decided to support a longtime client that needed help filling an important partner position. I really enjoyed to be back in the proverbial game and decided to remain working independently on a select number of executive search projects per year. The recent re-joining of forces with Erdtsieck and Vrieling adds a lot of depth (and fun) to it all.

Please feel free to reach out to me by email:


"We built and sold the marketleader in recruitment for the Dutch consulting industry. Nowadays we experience the luxury to only work on the most remarkable search projects"

- Frank van Loon